Teeth Whitening & Bleaching

Delivering Brighter Smiles to Midtown East Manhattan

cosmetic dentistry Midtown East Manhattan NY

Your Teeth Bleaching Treatment Will Be…


Talk with Dr. Chern about the smile you’re hoping to achieve; she’s here to listen and deliver individualized care to make your smile dreams a reality!


There’s never any judgement at our Midtown East dentist office. We make it a point to ensure every experience with us is comfortable and stress-free.


Through high-tech, modern treatments and techniques, we’re proud to offer you safe and effective teeth whitening services that really work.

“I have been Dr. Chern’s patient for several years now and I have no intention of ever finding another dentist. When you find an amazing dentist, you stick with them. She’s honest, professional, and knows what she’s doing. Her staff is just as amazing.”

– David K.

Brighten Your Smile & Brighten a Child’s Day

cosmetic dentist Midtown East Manhattan NY

“There are many ways to achieve the smile of your dreams. Let’s talk about how we can make it happen.”

New Patient? Get a Free Quip Electric Toothbrush

At New York General Dentistry, we’re partnering with Brooklyn-based Quip to provide every new patient with a free electric toothbrush.

Learn more at your first appointment. Your mouth will thank you!

Our New York City Offices

Sundays – Available by request for special cases and dental emergencies

Paying for Your Teeth Bleaching Treatment

At New York General Dentistry, we work with most PPO dental insurance plans including the following.

Don’t have Insurance? We can help!

Don’t see your provider listed above? Don’t have dental insurance? Just contact our office! We’ll guide you through easy payment options and answer any questions you may have about the cost of your teeth whitening treatment.

We want to make sure you can receive the care you need at New York General Dentistry.

“One of the most wonderful dentists I have ever been to. Inna is kind, compassionate, and truly cares about her patients. I was always afraid of dentists until I met Inna. Highly recommend her for any dentistry needs – and if you would like your dentist to be your new best friend!”

– Abhi G.

Let’s Brighten Your Smile!

New York General Dentistry is always welcoming new patients.

Feel free to send us a text! (929) 244-8140